Privacy Policy

Last updated: August 13, 2025

This Privacy Policy describes how Sidings Today (“the Company,” “We,” “Us,” or “Our”) collects, uses, discloses, and safeguards your Personal Data (as defined below), and how you can exercise your rights regarding that data. It applies to information we gather through our website (sidings-today.com) (“Site”) and information collected from you or third parties through other interactions to provide our siding services (collectively, “Services”). The Site and Services are intended only for United States residents. This policy does not apply to data collected from job applicants, employees, or independent contractors.

Please read this Privacy Policy, which is incorporated into our Terms and Conditions. By using the Site or Services, you acknowledge that you have read, understand, and agree to be bound by this Privacy Policy and our Terms. If you do not agree, please exit this page and do not use the Site or Services.

NOTICE AT COLLECTION

Data We Collect

Personal Data

We may collect personal information that can identify, relate to, describe, or be associated with you ("Personal Data"), including:

• Identifiers: first and last name, phone or mobile number, email address, physical or postal address, online identifiers, IP address, username, or social media handles.
• Sensitive classifications: age, disability status, gender identity, medical information, marital or military status.
• Internet or Electronic Activity: device identifiers, IP address, browsing history, site interactions.
• Geolocation: precise location data.
• Commercial data: records of property, purchases, income range, credit score, debt status.
• Professional or employment data: job title, education, work history.
• Inferences: profiling of preferences, behavior, attitudes, and abilities.

Some of this information may be considered "Sensitive Personal Data" under relevant laws, including medical details, exact geolocation, and sexual orientation.

Usage Data and Site Activity

We automatically gather data from your site activity—like IP address, browser type, operating system, clickstream data, referring/exit pages, and date/time stamps—which we may treat as Personal Data if it can be linked to you.

Communication Recordings

We may record your communications with us—phone calls, form submissions, chat transcripts—for service quality and training. By communicating with us, you consent to these recordings.

Deidentified Data

We may anonymize or aggregate your Personal Data so that it can no longer identify you (“Deidentified Data”). Such data may be used freely for any purpose.

USE OF PERSONAL DATA

We use your Personal Data, possibly including Sensitive Personal Data, for business purposes such as:

• Providing and maintaining our Services.
• Performing service contracts.
• Enabling website access and analytics.
• Communicating with you via email, calls, or SMS.
• Delivering relevant news, offers, or updates—opt-out link is provided in communications.
• Managing and fulfilling your service requests.
• Verifying identity or eligibility via third-party agencies.
• Ensuring compliance with legal obligations.

Some services may require your consent for a “soft pull” credit inquiry to evaluate your eligibility for certain services. By consenting, you authorize the Company and its agents to obtain and share your credit report as permissible under the Fair Credit Reporting Act (FCRA). You waive claims against us or our agents for third-party use of this info. Such inquiries are “soft pulls” and do not impact your credit score, though they may appear on your report for up to two years.

THIRD-PARTY SELLING AND SHARING

We may share or sell your Personal Data to companies that are not service providers (“Third Parties”), for purposes like marketing, customer service, and fulfillment. In the past 12 months, we have shared data with:

• Network partners
• Advertising and analytics firms
• Business partners
  These disclosures include a broad range of Personal Data categories. You may adjust your subscription preferences via links in our emails.

RETENTION OF YOUR PERSONAL DATA

We retain your Personal Data only as long as necessary for the stated purposes, legal obligations, dispute resolution, or policy enforcement. Usage data is kept shorter unless required for security or legal reasons.

OTHER PRIVACY DISCLOSURES

How We Collect Data

• Directly from you (via forms, communications, etc.).
• From third-party sources (affiliates, marketing or data partners) to complement our data, enhance accuracy, and personalize services.

If you consent, we may do a soft credit check for service matching and verification—without affecting your credit score.

TRACKING TECHNOLOGIES AND COOKIES

• Strictly Necessary Cookies for basic site functionality.
• Functional Cookies to remember user preferences.
• Advertising Cookies to tailor marketing.
• Analytics Cookies to track site performance.

You may disable cookies via browser settings, though this may affect site functionality.

DISCLOSURE OF DATA

Service Providers

We may share your data with trusted service providers who assist us with services like hosting, marketing, analytics, and customer service. These providers are bound by security and use restrictions.

Other Disclosures

We may share your data:

• To comply with legal obligations or respond to law enforcement requests.
• To protect our rights, property, or safety.
• During business mergers, acquisitions, or restructurings.
• With affiliated entities.

TRANSFER OF YOUR PERSONAL DATA

Your information may be transferred to, and maintained on, systems outside your state or country, where data protection laws may differ. By using our Services, you consent to these transfers. We ensure legal and secure handling of your data.

SECURITY OF YOUR PERSONAL DATA

We implement commercially reasonable safeguards to protect your data, though no method of online storage or transmission is 100% secure.

STATE-SPECIFIC CONSUMER PRIVACY RIGHTS

Residents of CA, CO, CT, NV, VA, or UT may have rights including:

• Opt-out of sale/sharing for advertising.
• Right to know what data is collected.
• Deletion or correction of personal data.
• Right to appeal denials.
• Request handling within specified timelines.
  These rights are subject to verification and legal exceptions.

LINKS TO OTHER WEBSITES

Our Site may link to third-party sites; we’re not responsible for their content or privacy practices. Please review their policies before sharing personal information.

CONFLICTS WITH LOCAL LAWS

If local laws provide stronger protection than this policy, those laws will prevail.

CHANGES TO THIS PRIVACY POLICY

We may update this policy at any time. The "Last updated" date reflects changes. Continued use of the Site or Services indicates acceptance of the revised policy. If new uses of your data arise, we will notify you before implementation.